Variable replacement

Hey there! 👋

Elevate your messaging with variables in the Sales Engagement Tool! Add dynamic details like names or company info to keep each message personal. The tool prompts custom placeholders when data is missing, ensuring seamless communication. Use variables to enhance your outreach and connect meaningfully with every lead. 🚀

What Are Variables?

Variables are your secret ingredient for crafting messages that feel personalized for each lead. They allow you to insert dynamic info into your messages, like names or company details, giving them that personal touch we all love.

The Important Bit: Custom Variables

Now, here’s a pro tip! When you’re working with custom variables, the Sales Engagement Tool will always prompt you for a replacement. Why? Because we want to make sure your message stays meaningful even if some fields in your CSV file are blank or not populated.

Take "Current Company" as an example. Not every lead may have their current company listed on LinkedIn. To keep things relevant, you can add a placeholder like “your company” to make sure the message still flows naturally. This keeps your outreach smooth and personalized, even when data is missing.

Keep It Personal

Using variables ensures your messages stay personal and relevant, no matter the data gaps. So, whether you're messaging one lead or 100, your outreach will always hit the right note. 🎯

We hope this guide has helped you see just how powerful variables are in making your messages more engaging. 🚀

Happy messaging! 📩🤝